Lolita & Tequila

We rarely hear about the groups responsible for the restaurants we love and frequent. Over Thanksgiving break I went to dinner with a few friends to Lolita Cocina & Tequila Bar in Greenwich, CT. I've been to some amazing restaurants, but I find Lolita to be extremely impressive. I should say that I rate restaurants almost entirely on their atmosphere, vibe, and website. I also love menus... so even if the food itself isn't superb (Lolita's food is incredible) I still can be impressed with the way they describe their actual menu items. cb5 Restaurant Group is responsible for this restaurant gem and has brought it to Boston as well. 

The group has created the ultimate branded restaurant, and has woven that identity through every detail and space. Lolita's brand identity compliments its upscale mexican cuisine. Both restaurants feature lavash red and black decor, sexy music, and extremely dim lighting. 

A "Lolita" is a spanish word referring to a young promiscuous woman. The restaurant definitely incorporates this reference into the overall vibe the diners experience. It is an elegant version of a Mexican speakeasy... sortof. You almost feel like a rebel being there, almost like you don't belong, but at the same time it lures you in. The restaurant somehow bonds with you with its intimate style.

Lolita gradually transforms into a chic night club scene with a DJ and dancing as the night progresses. It becomes quite the scene after 10pm. Visitors can choose from over 150 different brands of tequila and various signature margaritas, sangrias, and other cocktails. There is something for everyone... including non-alcoholic tropical house juices -- The Lime Coco sounds incredible and is made from fresh lime, coconut, citrus fruits, and garnished with mint and a blackberry... YUM.

When you sit at the table your seductive server brings a "palate cleanser". It's a fresh grapefruit granita splashed with an optional shot of tequila. The presentation is the most exciting part, as it is delivered to the table with dry ice smoke brimming over the silver bowl. With various delicious menu options, including guacamole with crap and lobster, bbq spare ribs, various tacos, quesadillas, and creative entrees, a second or third visit is absolutely necessary. As you receive your check you also get a sweet surprise! No, the bill will still be pretty steep BUT you get a complementary cotton candy for the table! So, even if you don't have room for a full desert, you get the sugary finale anyway.

And to top it off, you and your fellow diners are also given temporary Lolita tattoos and a damp towel for application. Unique and extremely fitting with the restaurant's theme. I love it!

The websites are branded the exact same way and are super fun and interactive with music and great page transitions. See for yourself! Greenwich Website & Boston Website.

If you get a chance to visit the Greenwich location of the elegant and seductive restaurant, don't forget to take a look at the bathroom... it is completely covered with blackboard wallpaper and chalk. Leave your mark on Lolita, because it will definitely leave one on you.

POGS,

AKtually Ashley